Ari Weiss, Decorated Ad Industry Veteran, Has Died
Ari Weiss, a decorated ad industry veteran with a reputation for breakthrough creative ideas, has died after a lengthy battle with cancer. He was 46. Weiss--whose CV includes storied agencies such as...
View ArticleMarketing Through Evolution: Insights From Natalie Bastian, Global CMO of Teads
Welcome to this episode of the Marketing Vanguard podcast. Today, Jenny Rooney speaks with Natalie Bastian, global CMO of media advertising platform Teads, recorded at CES in Las Vegas. In this...
View ArticleMeteorologist Wren Clair Leaves KSTP in Minneapolis
Wren Clair has said goodbye to Minneapolis ABC affiliate KSTP. Her last day of work was Wednesday. No reason was given for her departure. "Wren Clair is no longer employed by KSTP-TV," news director...
View ArticleWhy Personal Branding Is the Secret Weapon for Company Growth
Remember when a polished corporate message was all you needed to win over your audience? Those days are gone. People are skeptical of brand-speak and polished marketing campaigns, preferring real,...
View ArticleBuckle Up for Mr. Trump’s Wild Ride
There's always a period of transition after an election, but the administration of President Donald Trump has swiftly upended most every part of the federal government. This has left agencies and...
View ArticleThis Quizmaster Crafts Questions That Most Anyone Can Solve
Most of us grew up hearing fairy tales at bedtime and watching cartoons on TV. Jack Waley-Cohen's childhood looked a little different. "My mum was obsessed with quizzes, and she would often not read...
View ArticleAI-Powered Content Provider ITG Expands to U.S.
Inspired Thinking Group (ITG), which offers an AI-powered content generation platform for brands, has expanded to the U.S. with the acquisition of PureRed. Terms of the deal were not disclosed....
View ArticleCode and Theory Taps Former Cosmopolitan Veteran to Lead New Publishing Division
The digital transformation agency Code and Theory has appointed Jessica Giles, the former editor-in-chief of Cosmopolitan, as managing director of its newly created Media Experience Practice. Giles,...
View ArticleScripps Names Two Regional VPs
Mike Murri, vice president and general manager of E.W. Scripps' stations WXYZ and WMYD in Detroit and Merri Hanson, vice president and general manager of KSTU in Salt Lake City, have been promoted to...
View ArticleICE Calls Out Denver Station for Reporting it Detained ‘Man Without a...
Denver NBC affiliate KUSA has set the record straight after reporting that ICE had detained a man without a criminal history. It turned out the man had a DUI on his record. Trump has said ICE will...
View ArticleAt Least Two Local Stations Apologize After Cutting SNL 50th Show Short
Two local stations had to apologize after leaving the Saturday Night Live 50th Anniversary special early. In similarly worded apologies, both WSLS in Roanoke and WDIV in Detroit apologized to viewers...
View ArticleJoel Davis Named GM of NBC Philadelphia
Joel Davis has been named president & general manager of NBCU Local Philadelphia's NBC10 (WCAU), Telemundo62 (WWSI) and NBC Sports Philadelphia, beginning March 17. Davis will provide strategic and...
View ArticleThe Brand Power Behind SNL50 Was No Laughing Matter
Live from New York, it's SNL50's brand partners. NBCUniversal's SNL50 celebration over the weekend was a massive undertaking that included musical talents like Bad Bunny and Sabrina Carpenter, former...
View ArticleDove’s Satirical Ad Riffs on a Universally Hated Word: Moist
If the word "moist" makes your skin crawl, you're not alone--that's a common reaction based not only on how it sounds but also on its association with bodily functions. So using it once is bad enough,...
View ArticleThe Ankler Partners with NAB Show to Debut Business of Entertainment Track
The entertainment news startup The Ankler has partnered with NAB Show to introduce a new series of programming, called its Business of Entertainment track, to the multi-day event. The convention,...
View ArticleGoogle Is Giving Buyers Thousands In Ad Credits to Spend On AI-Powered Demand...
Google is offering advertisers credits and free ad space to drive adoption of its AI-powered automated media buying tool, Demand Gen. ADWEEK spoke to five advertisers across media agencies and brands...
View ArticleHeather Gray Promoted to Interim GM at WRAL
Capitol Broadcasting Company, Inc. has named Heather Gray interim general manager of its Raleigh, N.C. NBC affiliate WRAL and WRAZ-TV/Fox 50. She replaces Joel Davis, who was named gm of NBC's WCAU in...
View ArticleTikTok Launches Automotive Ads Even as Its Future In the US Remains Uncertain
TikTok's uncertain future isn't stopping it from rolling out new ad products off the assembly line, with the platform unveiling Automotive Ads Wednesday. The company described its Automotive Ads as a...
View ArticleSpecial’s Amy Ferguson Wants To Make ‘Responsibly Unhinged’ Advertising
Big Ideas is ADWEEK's series in which we talk to the industry's top creative minds. If Amy Ferguson, partner and chief creative officer of Special New York, had a mantra for her creative style, it...
View ArticleWOWT Promotes Brian Mastre to Weekday Evening Anchor
Brian Mastre will take over as main co-anchor of the WOWT evening newscasts Sunday through Thursday, beginning March 16. Mastre was the Omaha NBC affiliate's investigative reporter and weekend...
View Article