Saturday, March 22 Evening Cable News Ratings: The Big Weekend Show Dunks on...
Weekend audience levels remained steady despite the March Madness tournament.
View ArticleSunday, March 23 Evening Cable News Ratings: MSNBC Finishes 2nd in Total Viewers
MSNBC and CNN split second place between total viewers and the Adults 25-54 demo.
View ArticleApple’s WWDC25 to Be Held Week of June 9
iOS 19 is expected to be previewed at WWDC 2025, which might be the company’s most significant software overhaul.
View ArticleArt, Anime, and March Madness Are Helping Acura Reach Younger, More Diverse...
Acura is getting artsy to promote its latest SUV.
View ArticleMonday, March 24 Evening Cable News Ratings: The Arena Is CNN’s...
Fox News remained the most-watched network.
View ArticleOvertime Elite Uses Manga Marketing to Score Young Global Fans
Overtime Elite uses manga marketing to score young fans as the developmental basketball league stays a step ahead of the NBA and MLB.
View ArticleLePub New York Appoints McCann ECD as Chief Creative Officer
Jim Curtis, formerly at McCann Worldgroup, has been named chief creative officer of LePub New York City, the agency’s newly launched U.S. hub.
View ArticleBBC News’ Mark Lowen Deported From Turkey
"Press freedom and impartial reporting are fundamental to any democracy," Lowen said in a statement.
View ArticlePoppi’s Visual Identity Sold More Than Just a Functional Soda
This deal was about more than bubbles and gut health. This was a design-led acquisition.
View ArticleCoca-Cola Reimagines ‘Share A Coke’ For Gen Z
Who will you share a Coke with?That’s the million-dollar question Coca-Cola is asking its consumers as it relaunches its famous “Share A Coke” campaign in the U.S. You know, the […]
View ArticleNielsen and Acxiom Team Up to Bring Increased Connectivity to Advanced Audiences
IPG marketers and agencies will be able to identify, reach, measure, and optimize messaging and media experiences.
View ArticleOracle’s TikTok Bid Is Complicated by Culture Clashes and Ad Business Hurdles
This deal was a “fool’s errand from the beginning."
View ArticleFinal Four Showdowns: March Brandness Narrows the Field
This post was created in partnership with Nativo.Eight brands entered Round Two, but only four earned their spot in the Final Round of the Brand Madness competition, powered by Nativo’s […]
View ArticleMike Tyson Moisturizes His Mug in New Dr. Squatch Spot Co-Starring a Pigeon
Legendary heavyweight boxer Mike Tyson once remarked that “everybody has a plan until they get punched in the mouth.” The observation captured his raw-but-wry sense of humor—and also his experience. […]
View ArticleGlobal Ad Spend Forecast to Drop by $20 Billion Amid Market Volatility
Tariffs and recession fears are some of the reasons leading to lower growth forecasts.
View ArticleOpenAI Set to Close $40B SoftBank-Led Funding
This latest funding round boosts OpenAI’s value to $300 million.
View ArticleAppLovin Hires Law Firm to Investigate Short Report Claims
AppLovin has hired a white shoe law firm to investigate recent short seller allegations that have sent the adtech company's stock tumbling.
View ArticleStreaming Ratings, Week of Feb. 24: Prime Video’s Reacher Reaches No. 1
Netflix’s Zero Day falls to second place, with the streamer having five other titles in the top 10.
View ArticleAd Creatives: Is OpenAI’s New Image Generator About to Disrupt Your Work?
OpenAI has caught attention among creatives with its 'most advanced image generator yet.'
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