Apple Files Emergency Motion in Google Search Antitrust Case
Apple has filed an emergency motion with the U.S. District Court for the District of Columbia late Thursday regarding Google's search antitrust case. The motion requests a stay of possible remedies the...
View ArticleWatch the Regional Ads Airing During Super Bowl 59
The secret to saving during the Super Bowl: Brands can still reach millions of viewers without shelling out $8 million for a national ad. Regional ad buys have led to nationally memorable moments in...
View ArticleMatthew McConaughey Prevents Dining Disasters with Salesforce AI Agent In...
Fresh off its recent "Agentforce. What AI Was Meant to Be" campaign, Salesforce is returning to Super Bowl 59 with a 30-second ad, again starring Matthew McConaughey. The cloud software company will...
View ArticleForbes Lays Off Around 5% of Staff
The business news publisher Forbes announced a sweeping round of layoffs on Friday, which will affect roughly 5% of its total workforce. A representative for the company confirmed the reductions. In a...
View ArticleMark Zuckerberg Defends Meta’s Recent Moves, Sets Up 2025 in Leaked All-Hands...
Meta CEO Mark Zuckerberg used an all-hands meeting Thursday that was leaked to several media outlets to prepare staff for an "intense" year ahead and address recent controversial moves, as well as to...
View ArticleDove Prints Special Edition of ‘Sports ReIllustrated’ Ahead of Super Bowl 59
Sports Illustrated has become Sports ReIllustrated ahead of the Super Bowl, in partnership with Dove as part of its ongoing "Body Confident Sport" program. Honor Dayagao' Smoke, a 10-year-old wrestler...
View ArticleTicker: ABC News Moves 2 More Shows to New Hudson Square HQ
Top of the Ticker: ABC News' overnight and early morning programs, World News Now and Good Morning America First Look, have made the move to their new space at 7 Hudson Square, per NewsCast Studio....
View ArticlePaul D’Arcy Named Chief Marketing Officer at Moloco
Former Dell and Indeed head marketer Paul D'Arcy has joined advertising solutions provider Moloco as chief marketing officer. D'Arcy had previously been CMO at Miro, a digital workspace collaboration...
View ArticleVerizon Punts Super Bowl Spot in Favor of Grammys Ad to Create Buzz
Verizon and Beyonce essentially won the Super Bowl in 2024 with an ad that included a mysterious teaser campaign and an album announcement. This year, however, the company opted out of the game because...
View ArticleGlen Powell Stars as Goldilocks in Ram Super Bowl Teaser
Glen Powell is going on a joyride, hijacking a truck, and putting the pedal to the metal. In the first teaser for Ram's upcoming Super Bowl 59 ad, the red-hot Hollywood actor sets up a...
View ArticleEli Lilly Disrupts Grammys With a Timely Message About Breast Cancer
Female artists including Beyonce, Taylor Swift, Billie Eilish, Charli XCX, Chappell Roan, and Sabrina Carpenter will be in the spotlight at the 2025 Grammy Awards on Sunday (Feb. 2). Amid this...
View ArticleThe DunKings Will Return to Super Bowl 59
Move over, Taylor Swift. The DunKings are back for Super Bowl 59. Dunkin' announced its return to the Big Game during the Grammy Awards on Sunday evening, with an ad that reveals the next chapter of...
View ArticleLush Drops a Big, Fragrant, Bath Bomb on American Brands Retreating from DEI...
It's been a bad few weeks for diversity advocates. On January 30, President Trump blamed the midair collision between an army helicopter and an American Airlines jet on diversity, equity, and inclusion...
View ArticleTo Survive the Retail Media Arms Race, Retailers Must Wrest Back Control From...
At CES this year, Amazon launched its Retail Ad Service platform into beta, describing it as "a cloud-based [adtech] solution that enables retailers to monetize their online web and app traffic by...
View ArticleThis New Hologram Media Network Beams Celebs and 3D Ads Into Malls
If you thought holograms were a thing of the future, think again. Hologram Media Network, an ad network founded by James Andrew Felts and David Bridgers last fall, has inked a deal with Simon Malls to...
View ArticleCreators Alix Earle, Jake Shane, and Rob Rausch Are the Stars of Poppi’s...
Prebiotic soda brand Poppi is returning to the Big Game. After making its debut last year, the brand is again working with creative agency Virtue Worldwide as well as media-buying agency Tinuiti. The...
View ArticleX Adds Nestlé, Lego, Shell, and Others to Advertising ‘Boycott’ Lawsuit
X (formerly Twitter) has added seven more advertisers to its lawsuit alleging brands collectively "conspired" to "withhold billions in advertising revenue," from the platform following Elon Musk's $44...
View ArticleDebunking 5 Claims Around DeepSeek’s Capabilities, From Cost to Security Risks
Artificial intelligence company DeepSeek's model is being cast as China's answer to OpenAI--seemingly throwing Silicon Valley and Wall Street into disarray, wiping out $600 billion in Nvidia's market...
View ArticlePublicis Teams Up With Global Brands To Encourage Employees to Book Cancer...
Two years ago, after its CEO Arthur Sadoun was diagnosed and treated for HPV-related cancer, Publicis Groupe launched "Working With Cancer," a cross-industry coalition to erase the stigma of cancer in...
View ArticleWhalar Group Is Expanding Into Sports to Help Athletes Brand Themselves
Creator management company Whalar Group is launching Sixteenth Sports, a new talent division aimed at helping athletes become bigger stars. The goal of Sixteenth Sports is to help athletes extend their...
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